I have met few people with Vicent’s tenacity. His capacity for growth, his insight, his ideas, his desire to share and his absorption capacity. He shows great humility that helps him take the best from each of. How to Apply the people with whom he shares a conversation and transform it into learning and continuous improvement. And he combines it with a great generosity that makes anyone who works with him grow by instant osmosis. Perhaps that is one reason (and not the only one) why Streamloots is reaping many successes and, above all, concentrated talent . That day we were very clear, our conversation would focus on reconnecting with the Growth Hacking answer to this question.

How can we take control

Therefore, Of something that appears industry email list not to allow it? Imagine yourself there, aware of. The great growth potential of something that, in its essence, is beyond your control. Think about the need to control it and. The frustration of knowing that it doesn’t depend on you. And now peek through a little hole and discover why that conversation ended. With a smile, a crazy desire to experiment, and enough energy and certainty to maintain it over time .

Let’s start with the two L’s, understanding the essence of any system. And the difference between Leading (input) indicators and Lagging (result) indicators. Imagine a kitchen robot. You add ingredients, program certain variables and you get a delicious meal. You don’t know at all the complexity of the robot, or how it was designed or. What the process it does to convert your ingredients into that food. What you know is that you introduce ingredients and you get a delicious meal .

How to Apply Imagine that everything


You are observing, your product, an ad campaign, the growth of your project… any process , no matter how small or large, can resemble that input and Gulf Phone Number output system . Generally, result indicators, since they are more linked to the business, are easier to measure than input indicators. For example, it is much easier to measure the number of sales obtained than the degree of creativity of the ads.

Therefore, In a sales process, it is much easier to measure the amount of sales obtained than. Therefore, the degree of effort of the team, the feeling of the salesperson with the customer or even the time spent making calls. Do you agree? Leading indicators are easier to influence. Regarding our ability to influence, it is exactly the opposite of the above. It is much easier or, perhaps it is better to put it this way. Therefore, we have more ability to directly influence the input side than the output side.