Here are four criteria to consider when choosing guest blogs: They should be focused on your domain/market. We mentioned in a previous article the importance of developing a “blog” section on your e-commerce site. The reason ? Create content with high added value with the key to multiple benefits: increased notoriety, better referencing on search engines, purchase assistance, animation of the community on social networks with relevant content… as well as you become an actor considered by search engines as an expert in your sector, retain your existing customers and attract new potential customers. To go further, there is the “ Guest post ” which consists of collaborating with other influential bloggers in the same field to create interactions.
These will be identified both by
potential customers and prospects but also by search engines. This will strengthen your positioning as a benchmark player in your market. How to develop a guest post strategy ? We give you all the tips! 1) Determine your goals! â€” Defining your objectives is essential because it is according to them that you will know which blogs to target. There are Spain Phone Number List usually three of them: Position yourself as an authority on your market: by appearing as a guest on a blog, or vice versa by involving influential bloggers in your sector on yours, you appear as the undisputed expert.
Create traffic to your website
Here are four criteria to consider when choosing guest blogs: They should be focused on your domain/market. appearing in reference on blogs specializing in your sector, or even being recommended by them, will allow you to create traffic to your site. This is a strategy that can be deployed especially when releasing a new range of products. Build “backlinks” (or “return link” in French): this strategy consists of integrating links pointing to your site on the referring blogs in your field to improve your SEO and be well referenced by Google. Find all our tips for a well-formatted SEO blog here! guest-post.jpg For the first two objectives, you will rather turn to blogs that are very committed to their community. For the third, favor blogs with a domain name related to your market to help SEO work. 2) How to find guest blogs? â€” To find blogs on your topic.
Google is your best friend! By typing the keywords of your domain associated with the word “blog”, you will discover the most influential blogs Gulf Phone Number in your market. Here are four criteria to consider when choosing guest blogs: They should be focused on your domain/market. Their audience must be interested in the domain/market in question. They attract readers, their content is shared and creates engagement. Their owners must be active on social networks to promote content.