7 marketing software to boost your business

In order to boost the activity of your business, here is a list of the best marketing software on the market:

In 2019, it is essential for a company to be present on the Web and it is essential to implement an effective digital strategy.
To do this, it is relevant to use marketing software since the latter, if used well, should allow you to boost your turnover.
Nevertheless, it is not always easy to choose the right tool as there are so many on the market today. Also, to help you, we have chosen to present to you those which are, in our opinion, the 7 best marketing software.

Hubspot Marketing

Launched in 2006 by Brian Halligan and Dharmesh Shah, Hubspot Marketing is a software suite adapted to digital marketing. Thus, this marketing software allows you to design a website and optimize its performance.

In this context, it supports you in creating relevant content and helps you distribute it through the right channels. In particular, it helps you optimize your social media management.

Very complete, it allows you to implement various actions aimed at generating traffic to your site. And provides you with digital marketing tools to generate leads. And above all to convert them into customers of your site.

While a lite version of HubSpot is available for free, expect to see prices skyrocket if you want the most exciting features. The subscription for the pros is actually over $700 per month.


Active Campaign

Largely oriented towards small and medium-sized businesses, the Active Campaign marketing software is an all-in-one that includes a large number of features.

Available in English and Portuguese, this Azerbaijan Phone Number List platform aims to help professionals acquire, retain and also engage customers.

To benefit from this software made in the USA and take advantage of the interesting features. You need to subscribe to a subscription at $49 per month or even $129 per month.



Here is a marketing software less complete than its predecessors but which is capable of good performance when it is used for its specialty: the creation of conversion tunnels.

This digital marketing software includes 12 tools that allow you to create rather effective marketing campaigns. Among other things, it is possible to design many landing pages and “test” them, to create contests to generate engagement but also to conduct email marketing campaigns.

Allowing you to “work” a database of prospects, Wishpond will also be able to integrate with many third-party applications.

To be able to partially use this marketing software, a $49 per month subscription must be taken out, but a $99 per month subscription seems essential to fully exploit its features.


InfusionSoft (Keap)

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Founded in 2001 by Scott Martineau, Éric Martineau and Clate Mask, InfusionSoft offers marketing management software that is particularly interesting for small structures.

Indeed, the American company provides them with an all-in-one solution for sales but also for marketing. With it, they can manage all their relationships with customers but also very simply set up marketing campaigns.

This marketing software will help you manage your accounts on social networks, conduct email marketing campaigns or even create landing pages or forms. More generally, it will also allow you to automate certain tasks, which will allow your teams to gain in productivity.

Only small downside, since it passed under the bosom of Keap. The price of subscriptions has exploded since their price now starts at $ 199 per month.



Created by Phil Fernandez, Jon Miller Gulf Phone Number and David Brandi. Market is an inbound marketing software that has met with great success around the world.

It must be said that this software is ideal for attracting traffic to your website. Generating leads through call-to-action buttons and landing pages. Converting your prospects but also building customer loyalty.

Better, it embeds features that will allow you to automate certain tasks such as the creation of dashboards, the management of social networks, etc.

However, Marketo intends to grow its notoriety and good image, which is why the basic subscription is $895. This explains in large part why this marketing software mainly attracts large companies.




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